4 September 2019
In today’s business world, you’d be hard-pressed to find someone who does not agree that Customer Experience is an essential aspect when building and maintaining a profitable business. The reports support this statement. For example, a recent PWC publication shows that one in three consumers (32%) say they will walk away from a brand they love after just one bad experience. The same report states that “speed, convenience, helpful employees and friendly service matter most, each hitting over 70% in importance to consumers”.