Blog

It’s good business, in every sense, to look after your VIPs. Good for them, rewarding them for their customer loyalty and advocacy, and good for your repeat revenues and bottom line. But just how do you do it?

At 5CA we believe the CX that we offer is superior because it’s fan-made.

To some, it’s just a buzzword. But, at 5CA, we know CX is the heart and soul of all successful brands. 

The gaming revolution is underway. But with so many new games, streaming services, and opportunities out there, how can you retain your players? Well, your secret ingredient is great CX. 

It finally happened — gaming became mainstream and that it’s not a trend going anywhere anytime soon. 

Expert digital strategist Marlon Heckman knows a lot about how start-ups and scale-ups can see epic growth with great CX. As someone who’s worked with a range of companies, from McKinsey to MTV, we wanted to pick his brain on why strategy and CX are the perfect partnership for an impactful start-up.