With over two decades in the technology and data field, our Chief Technology Officer, David Bos, has overseen his share of technological change. Self-confessed tech nut, data mogul, ideas man, and all-around-great-guy, we jumped at the chance to pick his brain.
After 23 years in the CX industry, there are few places left in the world that Wassilios (‘Wassi’) Arambatzis hasn’t yet signed a CX transformation deal or opened up a new market for international expansion.
So when it was announced that he was joining 5CA in the newly-created role of Chief Growth Officer, we wanted to sit down with him and find out what makes this man tick. And who better to shoot the breeze for our new High 5 series with Wassi than our very own VP of Marketing, Marlon Heckman.
Most of us in the CX industry know about customer service spikes and the mixed blessing they can be. On the one hand, a product is so popular that thousands are inquiring about it. On the other, the volume is so high, you have difficulty handling it successfully.
5CA’s superpower lies in helping supercharge PX—in speed and satisfaction. But what’s the point in having powers if you can’t share how to use them?
It’s good business, in every sense, to look after your VIPs. Good for them, rewarding them for their customer loyalty and advocacy, and good for your repeat revenues.
It’s good business, in every sense, to look after your VIPs. Good for them, rewarding them for their customer loyalty and advocacy, and good for your repeat revenues and bottom line. But just how do you do it?
At 5CA we believe the CX that we offer is superior because it’s fan-made.
To some, it’s just a buzzword. But, at 5CA, we know CX is the heart and soul of all successful brands.
The gaming revolution is underway. But with so many new games, streaming services, and opportunities out there, how can you retain your players? Well, your secret ingredient is great CX.
It finally happened — gaming became mainstream and that it’s not a trend going anywhere anytime soon.
Expert digital strategist Marlon Heckman knows a lot about how start-ups and scale-ups can see epic growth with great CX. As someone who’s worked with a range of companies, from McKinsey to MTV, we wanted to pick his brain on why strategy and CX are the perfect partnership for an impactful start-up.