17 July 2020
The wonderful world of gaming…! It’s pretty distinct in the wider entertainment industry. Gamers don’t really behave like customers—they behave more like fans.
6 Ideas for Improving Engagement in Your Player Community
How to Maximize the Value of Your VIP Players
10 July 2020
Gaming has been one of the few beneficiaries of the Covid-19 coronavirus pandemic. Global quarantine and stay-at-home orders preventing people from traveling, commuting, and socializing have resulted in a boom in the gaming industry.
When working from home really works
24 June 2020
5CA is changing the game with a #WorkFromHomeCommunity of support agents across the globe. In a bid to unlock just how having the entire world as our talent pool of support agents works for us—and can work for you—we’re getting the word from the #FansOfYourBrand themselves. Here’s why our agents love being part of 5CA.
Scaling mobile game CX: It doesn’t have to be hard mode!
18 June 2020
Game launched? Check. Player hype? Check. Champagne? Crack that bottle, you deserve it!
Mobile gaming is set to soar in 2020
11 June 2020
2020 is set to be a blockbuster year for gaming. In particular, mobile games that don’t need the player to invest in a console or any other equipment. One of the effects of the stay-at-home and quarantine orders during the Covid-19 coronavirus pandemic has been that people have needed to find things to keep them occupied.
Opening up on WFH: from running mascara to dripping paint
4 June 2020
The white paint lines on the road crept passed ever so slowly, like my life tricking away.
Why culture in a WFH company is more important than in-office
4 June 2020
Take a look at this Google data on how many people searched for ‘work from home’ in the past year. The chart soars in March 2020 just as many national governments were applying stay-at-home orders and quarantines to help reduce the spread of the Covid-19 coronavirus.
Tips: how to manage customer support in a crisis
25 May 2020
Yes…. Another thought piece on how COVID-19 is re-shaping life as we know it and what can we learn from it going forward.
The importance of engaging with your gaming community
20 May 2020
Did anyone see that Assassin’s Creed Valhalla announcement trailer? Of course, you did. But, chances are you didn’t discover it on your own; instead, it appeared on your social media channels, most likely shared by a fan of the franchise or an influencer. At least, that is how it happened to me. Game marketing has changed in the digital, community, and influencers era.