Iceland-based CCP Games is best known for its flagship title, EVE Online. EVE Online is a complex space-based MMORPG with an intricate in-game economy and loyal, entrenched player base. CCP has also published multiple VR action games such as EVE Gunjack and EVE Valkyrie.
CCP began with a couple of internal agents who provided in-game player outreach during those critical moments. They saw results fast. To ramp up and roll out across multiple languages, CCP partnered with 5CA.